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West Side Business News & Notes

3/6/2014 - West Side Leader
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By Staff Writer

TRIAD/Next Level celebrates 20th anniversary

CUYAHOGA FALLS — TRIAD/Next Level is celebrating 20 years in business.

The agency, which employees a staff of 15, provides marketing and creative services to clients throughout Northeast Ohio and across the United States. Although the agency marked the official anniversary in February, it will host an anniversary event later this year for employees, clients and friends.

Founded in 1994, the agency, which started as a small, boutique design firm, has expanded not only staff but services as well. The firm focuses on a variety of disciplines, including traditional design services such as logo design, annual reports, consumer and trade advertising and collateral, as well as strategic marketing planning and execution. In 2009, the firm officially extended the scope of services to include Next Level Interactive, the digital arm of the agency. Next Level focuses on website design and development, emarketing, video production and search engine optimization.

“Celebrating this two-decade milestone is a huge accomplishment, not only for me personally, but for the business, as well,” said Rick Krochka, president of TRIAD/Next Level. “We’ve made it through two recessions and 20 years of business, which included one of the greatest innovations in advertising history. With the Internet, the advertising world completely changed, and with its growth, firms either flourished or failed. TRIAD/Next Level has certainly survived, and thrived. I’m extremely proud of this agency, our work and all our accomplishments.”

TRIAD/Next Level services clients in a variety of industries, such as the arts, foundations and nonprofits, health care, banking and financial, law, tourism and manufacturing. In addition, the agency also offers pro bono design services through its Design4Good program.

For more information, visit www.triadadv.com or www.nextlevelinteractive.com.


Barber retiring after 55 years of cutting hair

NORTON — On Oct. 1, 1958, Bob Gainer began cutting hair, and now more than 55 years later, he has decided to retire.

During these last 55 years of serving his customers, Gainer said he has enjoyed everything from providing first haircuts for children to going to local hospitals to provide a fresh haircut for ailing customers. 

In 1958, Gainer began cutting hair in the Portage Lakes area, and four years later he opened his own shop in the Norton Plaza, where he has been ever since.

“It is an honor to be Acme’s longest running tenant in the plaza,” said Gainer of his nearly 52 years in the shopping center. 

Gainer, a former Marine, was the president of the Norton Plaza Merchants Association for 22 years, served as the president of the Barber’s Local Union and currently is longest-running sponsor of the Norton Little League, he said.

On March 8, Gainer will close the doors on his shop for the final time. 

“I can’t thank my customers enough for all of their support and friendship over the years,” Gainer said. “Being a barber is the best profession in the world.”


Composting workshops set for March 13-14

BOSTON HEIGHTS — Countryside Conservancy, The Ohio State University (OSU) Extension and Summit County Soil and Water Conservation District will present two composting workshops March 13-14.

Livestock Mortality Composting Certification Training will be presented March 13 by Cliff Little, OSU Extension Educator. The presentation will take place at Happy Days Lodge, 500 W. Streetsboro Road, from 9 a.m. to noon. The registration fee is $30, which includes booklet, certification and  light refreshments.

Ohio requires each operator to attend a mortality composting training session conducted by OSU Extension. Composting livestock and poultry mortality in agricultural operations is a legal option for disposal in Ohio.

On March 14, Composting on the Farm will be offered from 9 a.m. to noon at Happy Days Lodge. The presenter will be OSU Educator Rory Lewandowski. The registration fee is $15, which includes refreshments.

This program will focus on the basic biological process of composting and how to make it work to turn organic materials into a soil amendment with nutrient value. Emphasis will be given to the carbon:nitrogen ratio and how it affects the composting process. Composting livestock manure will be covered as a way to reduce nutrient loss, stabilize nutrient content, reduce the volume of manure to be handled and as a potential way to decrease weed viability and pathogens.

For more information or to register, contact Countryside Conservancy at 330‐657‐2542 or info@cvcountryside.org. Online registration is available at www.cvcountryside.org.


Salon professionals can train to recognize signs of domestic abuse

MEDINA — On March 24 from 9 a.m. to 1 p.m., the Battered Women’s Shelter of Summit and Medina Counties will host an educational seminar in partnership with Cut It Out in the Pat O’Brien Chevrolet Community Room at 3880 Pearl Road.

Endorsed by the Ohio Attorney General’s Office, this free seminar offers salon professionals the ability to obtain two continuing education credits upon completion. The seminar includes discussion, a video with role-playing scenarios, a lecture and group activities. To register, visit www.scmcbws.org/cut_it_out.asp.

According to shelter officials, because of the unique relationship that exists between salon professionals and clients, salon professionals can often spot signs of physical abuse that others might not see.

Cut It Out is a program of the Professional Beauty Association (PBA) Foundation that is dedicated to mobilizing salon professionals and others to fight domestic abuse. Cut It Out builds awareness of domestic abuse and trains salon professionals to recognize warning signs and safely refer clients and fellow salon professionals to local resources.

For more information, contact Brittany at the Battered Women’s Shelter at 330-860-5635 or BrittanyP@scmcbws.org.


Stephanie Kist contributed to these reports.

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